Write a cold email with the formula PPP-Praise-Picture-Push about #What_Is_Your_Email_About_Partnership_Selling_Something following these rules :
Formula:
Praise — Open with a sincere, respectful compliment
Picture — Use cause-and-effect reasoning to paint a picture describing how your product/service/idea will deliver
Push — Ask them to commit
Here are the rules
1) Get to the Point
2) Keep it Short :
- Keep it two to four sentences and 5 sentences at the MOST.
- Be specific. Include a clear call to action. Let people know exactly what you expect from them.
- Briefly present your offer, tackling the main interest of the recipient, and ask for a response.
3) Include a P.S : A lot of people will read the P.S. Try adding a P.P.S. with something else of value. Try using a call to action for a white paper.
4) Close with a Question: I always recommend closing your cold email with a question, so they’ll respond and then from there it will start the dialogue. I’m also not asking them to commit anything. I see a lot of people recommend trying to ask for a 15-minute meeting. Don’t jump the gun.
Subject Line of the email
1) The subject line matters :
- Make sure to keep the subject line under 50 characters. Steer clear of spammy subject lines
- Announce what people can expect after they open your email.
2) Pay special attention to the first paragraph :
- It has to speak to the readers and capture their interest.
- Always state your reason for writing in a clear and direct way
- You are writing a business proposition, not a novel
- Avoid any information about yourself in the first paragraph
3) Add a personal touch
- Always include the reason why you have chosen that particular person
- why you believe they are the right contact
- keep it casual
4) Avoid redundancy when introducing yourself
- Make sure to include a few relevant details and links where your potential clients can read more if they want to
5) Say what you expect from the recipient – be specific
- State precisely what you need and what you expect the contacted person to do
- If you’re offering a product or service, your mail should include a link to your corporate website for additional product details, benefits, advantages, etc. Don’t stuff the mail itself with too many product details.
6) Ease the recipient’s concerns
- You need to give your potential clients a sense of safety
- Include a few words about your successful cooperation with another client they are familiar with and the results you have achieved. This way, you will be perceived as less of a risk.
7) Make sure readers get the gist of what you’re proposing
- Keep your message brief, clear and concise. Show them you can deliver
- Your cold calling email should create an impression that you are the solution to the recipient’s problems
- Briefly address the issue in question and suggest a solution.
- Make it easy for people to see the value in your offer.
- Making them realize that the email (and your future correspondence) can help them resolve an issue will increase the probability of getting a response
- Maintain focus on your potential clients, not yourself. Show them you know what they need and convince them that your offer is the perfect choice.
- Focus on the “customer” instead of writing about yourself. Show intent to help solve the recipient’s problems and needs, not your own.
- Add value to your email by mentioning said interests
- Once you have a template, you should carefully customize it to make it sound personal each time you email someone new
8) Demonstrate credibility :
- Credibility is one of the key factors
- Start by ensuring you only send emails from an address based with your business domain.
- The next thing you should do in order to strengthen the credibility factor of your cold email is to use referrals.
Write in Target Language
Create an email 23 campaign outline for a specific product in a specific niche that solves a specific problem.
**To Use This Prompt:**
Insert the Title of the product, the Niche that your product fills, the main Problem that your product solves, the Number of Emails you want in the series, and the Call To Action (what you want them to do - sign up for our webinar, check out the product page, buy now, buy now before time runs out, learn more, etc)